All About Life Styles thronged by people!

People throng the All About Lifestyles exhibition at Jinnah Convention Centre here on Sunday

The All About Lifestyles Expo-2005 organized by the Dawn Group of Newspapers closed here on Sunday after adding a festive look to the federal capitals leisure scene for two days.

The annual event attracted thousands of visitors who had a good time viewing the trendy present and fascinating future on display at the Jinnah Convention Centre and its fantastic green lawns.

It offered families the opportunity to enjoy the state-of-the-art attractions and fun to the children.

Notable for its modern designs and magnificent lighting, the exposition was an elaborate showcase of technological and cultural developments as well as manufactured products.

With its more than 120 different products and services, the Lifestyles offered the latest in office equipments, textile items, cars, mobile phones, computers, digital cameras, household utensils, food stalls, electronic devices besides ushering in modern furnishing styles.

For many business organizations and small industries which never had access to big exhibitions in Islamabad, Karachi or Lahore, the All About Lifestyles was an opportunity to bring their products to the people for the first time. The expo also served as a platform for many organizations to launch their new products.

We could not think of a better opportunity to launch our new model of CNG-fitted Nissan, said Shahid Iqbal from Nissan Motors.

Every year we produce something new and we use Lifestyles Expo to introduce our products to the people. Where better than this Expo because this is for everyone, said Director Gunj Glass Works, Aamir Iqbal Shaikh.

Popularly and lavishly installed segments which received the greatest attention were the Sci-Tech World, the food court and amongst the most engaging seemed the corporate pavilions where media and electronic giants showcased the role of high tech as visitors marvelled at the working of laptops, digital cameras and big screen TVs.

The event was itself the highlight of our cultural activities as representatives from all four provinces depicted their culture in exotically decorated stalls. A number of NGOs dealing with handicraft and paintings brought the very best of contemporary art to visitors. Water colourist Altaf Ahmad said, I am pleased to present my work to the people of Islamabad. I have a passion for nature and project different regions of my country.

The Egyptian, Chinese and Iranian stalls gave a foreign flavour to the event, selling their food and decoration items.

Above all the expo was about being excited and engaged, being part of the city. Joyous crowds enlivened the lifeless Convention Centre and its lawns.

Manam who was visiting the expo for the first time said, Its good to see that all of Islamabad is doing something.

Chairman Pakistan Atomic Energy Commission, Pervez Butt, also making the very best of his Sunday was at the expo. Its very festive, he said.

Irshadullah Khan said, the expo summarises the accomplishments of the Pakistani industries. Its a wonderful exhibition. We had been looking forward to it.

Happiest were the kids who had a scream of a time in the Young World pavilion because Lifestyles had cooked up more than a few extra activities for them. The BayBlade competition and the mini-golf course were the new attractions besides the thrilling hot-air balloon rides.

Later in the evening, live pop music stole the younger crowd who gathered around the City FM-89 stall only to be amazed by guitar players and drummers rock the event.

The food court remained packed the whole time where visitors could not have enough of their favourite brands of traditional and fast food.

The All Breed Championship Dog Show also remained the focal point of attention.

The Lifestyles expo will be travelling to Lahore and Karachi next.

The organizers had done a thorough job of thinking through what messages they wanted the event to convey.

The expo houses everything related to people in their daily lives. We have always tried to put together something new every year, said one of the organizers, Bilal Agha.

Promotion of culture and arts and crafts had always been one of our areas of focus. Handicrafts from as far as interior Sindh were also on display, he said.

The expo has gained immense popularity with exhibitors. We have given local industries from the surrounding areas and new ones coming up the opportunity to exhibit their products to encourage them. Some big names from the telecom industry have also brought their products to Life Styles for the first time, he said.

Via Dawn

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